Archive for May, 2012


Build your Facebook Page
Create a Page to build lasting relationships with your existing customers and to promote your business.
Pages allow you to:

Connect with new fans with multiple well-targeted Facebook Ads
Once you have created your Page, acquire new fans for your Page with Facebook Ads.
Facebook Ads allow you to:

  • Grow yourfan base by encouraging people to like your Page by offering valuable benefits
  • Reach a large audience with a well targeted Ad campaign

To create Facebook Ads, simply:

  • Go to http://www.facebook.com/ads/create to set up your Ads
  • Create atleastfour versions of your Ads so you can experiment with differentimages, calls to action andmessaging to understand what Ads are performing the best
  • Test a variety oftarget groupsbasedoncriteria suchas age, gender, likes, interests, location, etc.
  • Regularly review the performance of your Ads by visiting http://www.facebook.com/ads/manage

Engage your fans with quality content
Develop a posting strategy to engage with your fans on an ongoing basis and increase your posts’ visibility.
Your posting strategy allows you to:

  • Give your Page an authentic and consistent voice and encourage people to like and share your posts
  • Drive sales by offering special deals and giveaways to bring people into your store

To develop your posting strategy, simply:

  •   Create a conversational calendar to help plan the timing and themes of your posts (we suggest 1–2 posts per week)
  • Post engaging contentlike photos, videos and questions to encourage fan participation
  • Highlightimportant and relevant storieswithournewstarfunctionanduse thenew“pinning” functionto anchorthe most important stories to the top of your Page for up to 7 days
  • Reach and engage more of yourfans by sponsoring Page posts at http://www.facebook.com/ads/create

Facebook’s Steps to Business Success
Influence the friends of fans by promoting social activity from your Page
Extend the reach of your posts by promoting your fans’ interactions on your Page to their friends on Facebook.
Promoting your Page’s social activity allows you to:

  • Drive awareness and promote fan interactions with your business
  • Increase the visibility of yourfans’ engagement with your posts or your Page to generate word-of-mouth promotion

To promote social activity from your Page, simply:

  •    Click http://www.facebook.com/ads/create
  • Select what you would like to promote; this can be 1) a post on your Page, 2) when people Like your Page, or 3) when  people Like a post on your Page
  • Ensure your Page has a minimum of 100 fans so you have enough reach for your campaign
  • Regularly review, pause and optimize your campaigns at http://www.facebook.com/ads/manage
Creative Facebook Timeline Covers

Click here to Discover more Creative Facebook Timeline Covers

Facebook keeps working on the improvements of the profile page to make it even better and user friendly. Just have a quick summary of facebook’s profile page time line…

facebook-timeline

New Facebook ‘Timeline’ feature makes the profile page look great. With the cover photo there are lot possibilities for creative work outs. We would like to put up some interesting and creative Timeline cover photos works here.

Facebook Timeline Photo Cover Continue reading

Social network giant Facebook just announced the addition of a new feature called Organ Donor to their Facebook Timeline.

On its own Facebook sharing organ donor status page it says:

“More than 114,000 people in the United States, and millions more around the globe, are waiting for the heart, kidney or liver transplant that will save their lives. Many of those people – an average of 18 people per day – will die waiting, because there simply aren’t enough organ donors to meet the need. Medical experts believe that broader awareness about organ donation could go a long way toward solving this crisis.”

The obvious hope for the new feature is that awareness of the need for donators will become more widespread, and to further boost this, Facebook is also adding direct links that will allow interested members to register as an organ donor in an attempt to try and save more lives across the country/globe. The new features will fall under the standard Facebook privacy guidelines, meaning that visibility can be restricted through the usual manner.

Finally a great move from Facebook that is going to benefit many people with their health and one that will make you proud to be a part of.

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